by Sofia Abdo | Nov 26, 2019 | Company Culture, Holiday Marketing
Some things are best left unchanged. When it comes to Thanksgiving traditions, I’m a huge proponent for the old adage, “If it ain’t broke, don’t fix it.” I didn’t grow up observing many family traditions, but a traditional Thanksgiving meal—with at least 25 people in...
by Sofia Abdo | Nov 4, 2019 | Digital Marketing, Industry Trends
How do we adapt to an ever-changing workplace? As we welcome this last wave of millennials and make way for Gen Xers to enter the workforce, our outlook on future 21st-century job stability is ominous at best. A study by Darush Yazdanfar from Mid Sweden University...
by Sofia Abdo | Sep 30, 2019 | Digital Marketing, Industry Trends
What is your company’s story? And the most important question for business owners and recruiters: how are you telling it to job seekers? As we stated in a previous post about the top trends of 2019, short and long form video content has taken center stage in...
by Sofia Abdo | Jun 6, 2019 | Company Culture, Digital Marketing, Industry Trends, One More Mile, Video Marketing
“That’s it. That’s the shot.” I looked up from the call sheet I was reading and caught a glimpse of the final shot. It was the second week of January and we were kicking off the new year with a 5-day studio shoot for a longtime client of ours....
by Sofia Abdo | Feb 21, 2019 | Digital Marketing, Industry Trends, Video Marketing
Learn how to market your event even after it’s over. creating an event recap video Does your company host an annual kickoff summit or end of year conference? Maybe you have town halls or quarterly review meetings where company representatives gather to discuss goals,...
